Vision Execution Blog

Clarify. Align. Execute

Do You Have A Cash Flow Strategy?

We are halfway through our “30 days of Strategy”. The goal of these posts has been to help small business owners understand strategy at a basic level, so they can drive great results: More Profit Improved cash flow (more money in the bank over time) Greater...

Should You Strategically Narrow The Market You Serve?

Up to this point, we’ve been discussing that pursuing a cost leadership strategy is difficult to maintain and a race to the bottom. We said that a potentially more profitable strategy is to differentiate your company from your competition.  We showed how you can use a...

Value Proposition Is The Heart of Your Strategy

Previous posts have discussed the concept of strategy: A definition of strategy Why you should have a strategy  How to develop a strategy and  If you should change your strategy This post digs into the heart of your strategy, your value proposition. Cespedes, put’s is...

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