by John Boudreau | Dec 5, 2020 | strategy, strategy map
In the last several posts we’ve been talking about how a business strategy is a group of decisions which are linked together to drive the top three reasons why a business exists: To generate a profit To generate cash To accomplish your mission In the last post, we...
by John Boudreau | Dec 3, 2020 | strategy, strategy map
In our last blog post, we discussed how to determine if your strategy is working and linked strategy to the main goals of any business: To generate a profit To generate cash To accomplish your mission Your strategic moves should be linked to those top three goals. We...
by John Boudreau | Dec 2, 2020 | strategy, strategy map
In the last several posts we have been discussing strategy. We used Michael Porter’s definition of strategy: “Strategy is choosing to perform activities differently than rivals do.” A strategy is not just a list of goals. Like playing chess, each move is made...
by John Boudreau | Nov 30, 2020 | strategy
Up to this point, we’ve been discussing that pursuing a cost leadership strategy is difficult to maintain and a race to the bottom. We said that a potentially more profitable strategy is to differentiate your company from your competition. We showed how you can use a...
by John Boudreau | Nov 29, 2020 | strategy
We’ve been discussing strategy and how to move from a cost strategy to a differentiation strategy. If you’re not sure about the difference between cost and differentiation we talk about it here. In the last post, we showed how to determine those...
by John Boudreau | Nov 28, 2020 | strategy
Previous posts have discussed the concept of strategy: A definition of strategy Why you should have a strategy How to develop a strategy and If you should change your strategy This post digs into the heart of your strategy, your value proposition. Cespedes, put’s is...
