by John Boudreau | Apr 14, 2016 | KPIs, Metrics
Why do some seem to recoil against KPIs? I’ve even had some refer to metrics or KPIs tracking as equivalent to “getting a root canal”. I have a few thoughts as to why. Lack of Knowledge – Small business owners are not sure what metrics to track Once KPIs are...
by John Boudreau | Mar 21, 2016 | KPIs, Metrics, revenue
Sunday morning on my way to church, I stopped by my local Dunkin Donuts to grab a coffee and a bite to eat. As I was waiting for my order, I noticed something interesting right above the drive-through window – an LED digital display showing two numbers (100 and...
by John Boudreau | Mar 2, 2016 | Dashboards, fire-fighting, KPIs, Metrics
I’m going to try to inspire you. I’m going to try to help you love looking at your company’s metrics. I get it, you’re busy, focused on closing that deal, managing your staff, ensuring your customers are happy. You are time...
by John Boudreau | Jan 20, 2016 | KPI, Metrics, Scorecard
I’ve coached my son’s youth lacrosse team for several years. The vast amount of time is spent practicing and creating a game plan. This last year we practiced Monday and Friday nights, then the team had a 1hr game on Saturday. It was probably a 6:1 ratio of...
by John Boudreau | Aug 28, 2011 | Analytics, Metrics, small business
I just read a great piece in Forbes magazine about Jim Goodnight, CEO of SAS. SAS is the leader in high-powered analysis software. SAS helps large to midsized business analyze their data so they can make better decisions. The author asked Jim the following question:...
by John Boudreau | May 25, 2011 | Churn, CSAT, Metrics, retention rate
As I began working on this post on measuring Internet marketing results, I realized I needed to speak to several deeper issues I’ve seen in the over 500 independent insurance agencies I work with. There is a clear marketing divide that is emerging which...
