According to Forbes, sources inside Facebook confirm $500 million investment via Goldman Sachs and other investors. This would value Facebook at roughly $50 billion. This is on the heels of a recent valuation based on a sale of about a half a billion shares of Facebook in secondary market trading (see the story here http://techcrunch.com/2010/11/29/facebook-now-worth-50-billion-in-secondary-trading/ ).
Many think this valuation is insane at about 25X earnings (Facebook’s earnings are reported at about 2 billion).
What does this mean for insurance agents and agencies or any business for that matter? It further proves the point that Facebook is a real business. As a matter of fact, Facebook just passed Google in monthly visits. Read about it here – http://www.computerworld.com/s/article/9202938/Facebook_passes_Google_as_most_visited_site_of_2010
You MUST have a solid social media strategy and it must include Facebook.